For the hero carousel web page visuals project at Integrate.com, my goal was to create a visually engaging and user-friendly design for the website’s primary carousel section. I focused on delivering an experience that would immediately capture visitors’ attention and effectively communicate key messaging.
Design Tools & Process: Figma was the primary software I used to design and prototype the entire project. I utilized Figma’s design features to create detailed layouts and visuals, while its prototyping tools allowed me to bring the carousel to life with interactive elements. Photoshop, Illustrator, and After Effects played a secondary role in enhancing the graphics and animations — Photoshop and Illustrator were used for fine-tuning visual elements, and After Effects was used to create dynamic animations for the carousel.
Collaboration & Feedback: Throughout the project, I worked closely with cross-functional teams to ensure the designs adhered to Integrate’s brand guidelines and aligned with the marketing strategy. I also presented my interactive prototype to key stakeholders, gathering feedback and refining the design to meet their expectations.
User-Centered Focus: The carousel was designed with a strong emphasis on user experience. I ensured the visuals were both appealing and easy to navigate, while also optimizing the design for responsiveness across desktop, tablet, and mobile devices.
By combining my design expertise with collaborative input, I was able to create a hero carousel that enhanced the website’s visual appeal, improved engagement, and supported Integrate’s marketing goals.
Details
Thoughtfully curated from a comprehensive update of our previous brand guidelines, these pages showcase the enhanced design standards and cohesive visual identity that we have meticulously developed. Each page exemplifies our commitment to elevating brand consistency and aesthetic appeal across all touchpoints.
